Snapchat used to be thought to be a messaging app tailored mostly with the toddlers and you may pre-family. However, during the last 10 years, new social media possess additional keeps making alter that make they appealing having brands, celebs, and you may similar influencers to make their membership.
No longer is it a niche image-texting service — it’s become a professional mass media program cherished at over $19 billion with well over 161 billion daily pages. And lots of of the greatest Snapchats already are of people you adored for a long time. Are you aware that age groups of the representative feet, eMarketer accounts one 34% of all of the Snapchat users regarding U.S. was involving the age 18 and you will twenty-four, and you can comScore learned that 69% off U.S. cellular phone profiles years thirteen so you’re able to twenty-four use Snapchat.
This is why labels from every world sufficient reason for every a style of target group — out-of General Electric (whoever username try ) towards the artist DJ Khaled () — are in fact some of the better Snapchat levels today hooking up which have supporters and you can users. It’s lowest-cost however, extremely personal and you can entertaining.
You’ll notice the content this type of levels breakdown of Snapchat isn’t really shiny: It’s intense and you may scrappy and you can enjoyable. At all, Snapchat is approximately letting your own brand personality get noticed and you may associated on target market towards a completely human peak.